The Treadaway Group — SC, NC, GA
Premier Headwear & Apparel Agency
The Treadaway Group
South CarolinaNorth CarolinaGeorgia
35+ Years Outfitting the Southeast's Best Destinations

Top-selling headwear and apparel reps connecting premium brands with the destination retailers — mountain towns, coastal gems, lake shops, and beyond — where they genuinely belong.

Discover
Coastal Southeast Territory

The Southeast is our home — and every store we walk into, every buyer we shake hands with, is a relationship built for the long run.

John, JP & Tris Treadaway
Our Story

Deep Roots. Real Relationships.

The Treadaway Group is a family team that's been working these markets for a long time. They know the territory, they know the buyers, and they actually show up.

John, JP, and Tris Treadaway have spent decades building honest relationships across SC, NC, and GA. No big sales pitch — just good reps who know what sells in your kind of store and follow through every single time. From the mountains to the coast, they know these markets like the back of their hand.

They work the custom and namedrop lines — the stuff destination retailers can't keep on the shelf. When the Treadaway Group brings you a brand, it's because they believe it'll sell in your store. And they'll be there to help you move it.

35+
Years Experience
3
States Covered
5
Premium Brands
Our Brand Portfolio

The Brands Behind the Best Shelves

A hand-selected portfolio of premium headwear and apparel brands built for destination retail. Each one chosen for quality, story, and proven sell-through.

Our Territory

Three States. Endless Destination.

The Southeast is where headwear and apparel retail thrives — mountain towns, resort lakes, coastal getaways, and craft brewery corridors. We know every market, every buyer, and every opportunity.

The Palmetto State • $30B Tourism Economy
  • Charleston
  • Hilton Head Island
  • Myrtle Beach
  • Beaufort
  • Greenville
  • Lake Murray
  • Lake Hartwell
  • Table Rock
  • Pawleys Island
  • Folly Beach
  • Blue Ridge Foothills
  • State Parks
The Tar Heel State • Mountains to Coast
  • Asheville
  • Boone
  • Blowing Rock
  • Beech Mountain
  • Brevard
  • Lake Lure
  • Lake Norman
  • Outer Banks
  • Nags Head
  • Grandfather Mountain
  • High Country
  • Craft Breweries
The Peach State • Mountains, Lakes & Coast
  • Savannah
  • Blue Ridge
  • Dahlonega
  • Helen
  • Lake Oconee
  • Jekyll Island
  • St. Simons Island
  • Amicalola Falls
  • Cumberland Island
  • River Street
  • North GA Mountains
  • State Parks
Built for Your Brand

Custom Logo Product That Actually Sells

Your logo on headwear and apparel people actually want to wear — that's the difference between merchandise and something that moves. We work with the best custom programs in the business and know exactly how to match the right product to your store. Whether you're building a retail line, outfitting your crew, or creating something customers keep coming back for, we make it easy from start to shelf.

Location-Proud Products

Your Town. Already on It.

The fastest way to get location-specific product on your shelves. No minimums, no design work, no waiting around. Just sharp headwear and apparel with your destination built right in — the kind your customers pick up the second they see it.

How Namedrop works: We take proven best-selling headwear and apparel styles and put your specific location on them — your town, lake, mountain, or destination. You pick the style. We handle the rest. It ships fast, reorders easy, and sells the way location product always sells in the right store. No artwork required, no custom run commitments. Perfect for gift shops, marinas, state parks, breweries, and anywhere your customers are proud of where they are.

Who We Sell To

Destination Retail Done Right

We don't chase every door. We focus on the stores with personality, foot traffic, and buyers who care about what's on their shelves — and what moves off them.

Marinas & Lake Retail

Waterfront retailers with captive, recreation-focused customers ready to gear up and buy.

Breweries & Taprooms

Craft destination taprooms where branded merchandise drives strong impulse sales.

Resort & Mountain Retail

Tourist-driven retail in mountain towns, coastal getaways, and resort corridors.

State & National Parks

Park retail with built-in visitor traffic and strong regional identity year-round.

Outdoor & Lifestyle Shops

Adventure and lifestyle retailers rooted in the culture of the Southeast outdoors.

Sporting Clubs & Ranges

Sporting heritage venues with loyal members who invest in quality branded gear.

Gift Shops & Souvenir Stores

High-traffic destination retail where location-proud product sells itself on every visit.

The Treadaway Difference

Why Buyers Trust Us

01

Deep Industry Roots

Decades in headwear and apparel means we know what works, what doesn't, and exactly what your retail customers are looking for before they even say it.

02

Destination Retail Focus

Our entire playbook is built for destination retail — the stores where your product becomes part of someone's vacation, adventure, or Saturday that they still talk about.

03

Face-to-Face Relationships

We drive the miles, walk the floors, and build real face-to-face relationships. Our buyers know us by name — not by email blast.

04

Custom & Namedrop Specialists

Custom and namedrop programs are our specialty — and we know how to match the right product and program to each store's unique customer base.

05

Territory Intelligence

We know which mountain towns are growing, which coastal markets are booming, and where the next wave of destination traffic is headed in SC, NC, and GA.

06

Straight Talk, Always

We tell it like it is. If a product or program isn't the right fit for your store, we'll say so. Because the right recommendation today builds a partnership for years.

The best product in the world doesn't sell itself — it takes someone who knows the market, knows the buyer, and cares enough to get it right. That's been the Treadaway way for over 35 years. The Treadaway Group — SC • NC • GA
Get In Touch

Ready to Work Together?

Whether you're a retailer ready to bring in product that actually sells, or a store looking to open a new account — John and JP are a call or email away.

John Treadaway
Principal Rep
johntreadaway@gmail.com
JP Treadaway
Principal Rep
jptreadaway4@gmail.com
Territory
South Carolina • North Carolina • Georgia
Specialties
Custom Logo • Namedrop • Destination Retail
Existing accounts: Reach out directly to your rep for reorders, custom programs, and pricing questions. For new account setup, use the form link above — it takes less than 5 minutes and gets you selling faster.